Art direction, design, and headline copy for Mavis, a new build-it-yourself analog synthesizer from Moog Music. Collaborated with Moog’s senior designer, Emory Davis, to design all the packaging, print pack-ins, and digital collateral surrounding the instrument’s release, including: foldout quickstart & assembly guide; die-cut patch diagrams; user’s manual; exploration patchbook; Lisa Bella Donna artist patchbook; sales deck; and marketing pitch deck.
Moog Artist Series Merch
Art direction, apparel concepts, design, and identity for Moog’s first Artist Series capsule collection with illustrator Wyatt Grant. Collection includes screen printed tees, onesie, and matching sweatsuit; fully-custom embroidered dad hats; woven socks; cork coasters; custom gridded notebook; and personalized postcard pack-ins.
The DME Chop Hat
Art direction and design for the “DME” Chop Hat from Drum Machine Editions. A chop—or chop mark—is a printed or embossed design used to identify the studio where a print edition was produced. Embroidery by Lightning Bolt Ink, a queer-owned and living wage certified print shop in Asheville, NC.